May 17, 2017 “Ask Patrice”

Dear Patrice, I recently worked on a project that had some problems and minor issues. How should I discuss this situation with my boss?

Here’s a three-step process to position yourself and your work in the best possible light moving forward:

1. You should proactively raise the issue FIRST and not wait for your boss to do so. Acknowledge the fact that things should have played out differently but stick to the facts. I have had people literally apologize for things I never knew had occurred, so chances are your supervisor may not know every detail. After the conversation, outline and/or draft a brief summary of the obvious “mistakes” and what you and others will do in the future to prevent it from happening again.

2. Now that you have told your boss what she or he needs to hear, you need to look for the root cause of the problem. Did things not work out according to plan because there was no organization, because things were left until the last minute, or because others dropped the ball? Or was it simply a matter of unclear expectations. For example, you CAN control how long others speak by both advising them well in advance that there is a 5-minute limit but, by also having a “moderator” and process in place to jump in - when they don’t. Your goal is to uncover the real reason things will be different. Remember, the best way to prove this is to not just TELL others what will happen but to SHOW them the next time around.

3. Your ability to bounce back from mistakes and all that life dishes out is all about attitude. Embrace a growth perspective where you seek to learn from everything that happens, especially those things that don’t end up well.

Mistakes happen despite our best laid out plans. This week think of these and other ways to communicate, grow from, and create success from mistakes and mishaps. Remember that life is what happens while we’re making (and hopefully learning from) other plans.

Ask Patrice – How can I improve my finances to make a career move, when I don’t make lots of money?

Now that Tax Day has come and gone you may be more focused on your finances. Enhancing your financial picture is difficult but possible if you simply change your approach to “saving.” Aside from taking on a side hustle or new job with a better salary, the best way to put more money in your pocket is not to make more but rather to reduce your expenses. Here are seven easy things that you can do to instantly shave hundreds off your monthly bills.

1. Select a more cost effective phone and Internet service provider: Years ago when I worked at AT&T I learned that customer service reps are required to tell you about ways to reduce your bill – but only if you ask. It’s still something that very few people take advantage of. Call your service provider and ask, “what is the best (i.e., most cost effective) plan based on my calling and data usage habits?”

2. Request a lower interest rate on credit card debt: Again, this is something that can be done – IF you ask. This courtesy can be extended to anyone, not only the “best customers” with perfect credit. Call your credit card company and explain that you saw another credit card with a much lower interest rate and are thinking of transferring your current balance to another company. Many financial institutions will offer you a lower rate on the spot. If they don’t, ask to speak to a supervisor in the “loyalty” department. Remember, saving even 2% off your current interest rate can translate into more than a hundred dollars over the course of the year.

3. Tap into employee or association discounts: Did you know that working for local, state, or federal government agencies (including College’s and Universities) or select private sector companies qualifies you for government and reduced rates at hotels? These rates are sometimes as much as 25% cheaper than what you can find online. You also may be eligible to receive discounted prices at stores, restaurants or transportation providers like Amtrak for being a member/alumni of a college/university, professional association, or organizations like AAA. Before booking that summer vacation, research your eligibility for discounts offers and rates.

4. Return or sell new and unused items for cash or store credit: Take those unused clothes with the tags still on back to the store. Many companies will offer you a store credit for things you don’t want or can’t use. Look into stores that will buy your items outfight or on a consignment basis (i.e., they keep 60% and you get 40% of whatever sells). Use the newly found money/credit for something you really need.

5. Swap cable for a streaming service: If you are still paying for cable tv - STOP! Changing to a service such as Sling, Hulu or Netflix can quickly save you money.

6. Change your withholdings on your W-2 income: Increasing the number of withholdings on your W-2 income can mean less of a tax return at the end of the year but more money in your pocket each month. Even if you are single with 0 dependents, you can claim multiple withholdings. Check with your HR department for more information.

7. Reduce your personal expenses: We’ve all heard of the “latte” factor – being able to save hundreds of dollars a year by cutting out daily and weekly trips to Starbucks and other expensive coffee shops. Similarly, you can cut back on entertaining – a primary contributor of long-term financial problems. Make it cool and fun to be thrifty by going “all you can eat”or bringing your lunch and eating with co-workers who are doing the same. On the weekends, invite friends over instead of the expensive night out. Do whatever you can to minimize what you spend. Encourage your friends and family to do take the savings challenge with you and together find and share creative ways to cut costs.

Financing a career change at any age or stage is doable with a little creativity and effort. Even if you are living paycheck to paycheck, everyone can make little changes to create big savings. This week stop your financial grind and start working smarter not harder when it comes to “saving” by reducing your expenses.

April 19, 2017 Seven Things to Think About When It Comes to – Where is Your Confidence?

Confidence is like a sense of humor, everyone thinks that they have it but less than 20% of people actually do. In fact, confidence is an essential ingredient for success in life and career.

The only way to know for sure if you have confidence is to test it. So here are seven questions to help you determine where your confidence really lies, as well as simple but crucial things you can do to boost your belief in yourself and what you can accomplish.

1. What professional accomplishment are you most proud of? 

Your ability to simply have an answer to this question is key to measuring your true confidence. If your accomplishment happened more than 5 years ago, you may be badly in need of a shot of confidence. Confident people can site accomplishments from last week, last month or last year. Stretch yourself to identify recent successes. They are critical to help you reinforce your potential of having other successes in the future.

2. What is the first thing that you can do to create positive change in your life and career?  

Did you say, “change myself or the way that I think?” If not, you should have. Confidence is intertwined with self-awareness and living in the present, not with arrogance and blaming of others. If you’re stuck on what you didn’t get as a child or all the things other people have done to you/your life and not on yourself – not only is your confidence lacking - your approach to advancing in life is all wrong. Today embrace this – focusing on what you don’t have or cannot do interferes with what you can. 

 
3. Do you think you can do anything you set your mind to?  

Whether you are right or wrong – simply thinking that you have the talent and skills to achieve your goals is 80% of doing so. Chances are you will not accomplish everything exactly as you imaged it but taking 10 minutes a day to visualize yourself achieving a goal will increase the potential for success. Learn how to “see” every goal having a positive outcome. It WILL help you believe it is possible.  


4. What is the last big risk you took and how did it work out?  

If your immediate reaction to this question is thinking whatever you tried was a huge failure, you need to embrace a new definition of failure and what it really means. Success in one endeavor often happens after “failure” in another. Failure is a necessary part of trying anything new. Just because something did not work out exactly as you planned – means just that – it didn’t work as planned. It does not mean that it or you are a failure. Things not working out teaches you how to make adjustments but is not a reflection of your talents, abilities and potential. Your ability to see opportunity regardless of outcome is critical to success. Boost this part of your confidence by practicing how to not take “no” personally.  

 
5. What is the biggest thing standing between you and your desired goals?  

Hopefully your answer is “time” or “money.” However, if your response was “waiting for the right opportunity to come along” - think again. Confident people create (not wait) for opportunities. If your confidence is at a 10 - you know that the only thing standing in between your dreams and goals – is you! Remind yourself daily that you are the only one who can connect yourself with the right people and situations to make your dreams a reality..  


6. What do you say to yourself to stay inspired and motivated?  

You should be able to site at least five things that have nothing to do with other people. Confident people are usually motivated by prior success and possibility. They also feel that they deserve (and therefore expect) greatness. Ask yourself this – if you can only motivate others but cannot do the same for yourself is that just a way of sidestepping the reality that you are lacking some much needed personal confidence?   

 
7. What is your biggest regret?  


 Idealy you live life believing that everything happens for a reason. Mistakes, setbacks and failed projects/relationships are not things to regret but rather things to learn from and make you a better person. Life is about taking chances and putting it all on the line – that way you know you have done all that you can do and there is nothing to regret. Embrace risks and seek to learn from every life and career experience – and remind yourself that nothing should be regretted.  



Honesty is the best policy when it comes to dealing with your strengths and weaknesses, and your confidence. This week take an honest and hard look at what you really believe you can do and achieve. It’s easy to say you have confidence but far more revealing to ask yourself these critical questions and take a hard look at the honest answers.  

April 12, 2017 Seven Things To Think About How Helping Others in Their Career Can Help You In Yours

People hire people they know and like. In fact, most people get hired because of a referral of a friend, family member or former colleague. Therefore, being nice and acknowledging others for their achievements is a great way to forge friendly work relationships. In time, these colleagues and contacts will proactively recommend you for future positions and opportunities. Here are seven ways to become the king or queen of niceness. Seven simple things that can expand your network and create a wider pool of potential opportunities.

1. Be the Change: Show people what you believe life’s important things to be – don’t just tell them. If teamwork, supporting others, and a positive work environment are a high priority then show don’t tell.

2. Encourage Everyone: Everyone loves a pat on the back and to hear that they are doing a good job. Find ways to extend your heart and hand to those who need them.

3. Honor with Humility: Admit your mistakes and say the magic words: “I was wrong.” These words leave a better impact than “I’m Sorry.” Also when you are right be humble and don’t flaunt your “wins” and “successes.”

4. Thoughtfulness: Promise to think before you speak. Even when asked, give very little advice and let others take the lead and explain their plan and how to implement it.

5. Appreciation: Find daily ways to express appreciation and gratitude for everything people do to get the job done.

6. Patience: Let others know that everyone makes mistakes and deserves time to start over and do things again. Treat others with the same level of patience you’d hope someone would give to you.

7. Tolerance: Remove assumptions and see people for who they are and not what you expect them to be. Don’t just accept others. Instead make proactive strides to embrace them and make them feel part of the team.

It’s time to bring niceness back! Think about it. You are far more likely to advance your career with kindness than by treating others poorly. This week brush up on your niceness and soon you’ll find that it is an effective professional tool to create change.

April 5, 2017 Seven Things to Think About When It Comes to Figuring Out Whether Your Are Stuck or If You’re in a Professional Holding Pattern.

The Living on Purpose Project recently celebrated our 2nd anniversary on April 1, 2017. It was a great opportunity to celebrate where we have been and to get excited by what lies ahead. However, sometimes you reach a milestone yet don’t feel like you have anything to celebrate because you feel stuck.

The next time you are feeling like you are in a rut or in a place you don’t want to be – consider that you are in a professional holding pattern. Here are seven common career holding patterns and how to adopt a new perspective when facing them.

1. I hate my job:

Most people experience this feeling a few times throughout their lives, often early on and in the middle of their careers.

Turn your frustration into motivation by making a list of everything this crappy experience is teaching you about what not to do and what type of job you want to be sure to avoid moving forward.

2. I don’t know what I really want to do:

Start by reading the Living on Purpose Project interviews and posts (arranged by topic in our Archives). Then begin doing whatever you are interested in. Think you’d like a job as a social media specialist? Help a friend develop social media pages and posts for their small or new business. Sometimes you can improve your job satisfaction by simply doing more of what you love outside of the office.

3. I can’t make a lateral move into another dept or area:

Unfortunately, you may have to leave your current organization in order to be considered for a bigger and brighter opportunity. Companies of all sizes generally focus their time and energy on senior executives – making opportunities for everyone else non-existent.

4. I am in business for myself but can’t find any new clients or customers:

Schedule time to socialize. Social events are a great place to network professionally. Mix things up and hang with a new crowd of like-minded people. Doing so might be just the thing to clear you for takeoff into something new and put an end to your holding pattern.

5. I can’t find another job:

In today’s competitive landscape, you need to consider jobs that you are overqualified for and underpaid to do - at least initially. In time you can leverage that experience to find a bigger and brighter one. In the meantime, take time to review your resume and see if there are things that may actually be hindering you from getting hired. Does your resume demonstrate you are an industry “outsider” because of the lingo you use? Changing a few key words and adding more industry-related experience could help you stand out from the competition.

6. I want to launch my own business or take it to the next level but don’t have the money:

Start with a strong plan and a dynamic web site that highlights your work and experience, and helps you cast a wide net to find potential clients. However, the best way to raise the needed capital is to create a side-hustle while working for someone else.

7. I have tried many things to put myself out there but nothing seems to be working:

Be creative and persistent, and you may simply have to give it time. Many holding patterns are necessary – while the next great job or opportunity is waiting to present itself. Maximize your time waiting by staying focused on what you have learned that can be applied to your next move/opportunity.

Anniversaries and milestones are often fun but can sometimes be depressing and make us feel that we are not where we want/think we should be. This week consider that you may be exactly where you are supposed to be right now. Instead of feeling stuck or in a rut, think of it as a necessary holding pattern to prevent you from taking another job or opportunity that is not right for you. Keep positive, perfect your skills and your craft, and learn from your interactions with everyone you meet. Sooner than you think, that next opportunity you’ve been waiting for will present itself.

March 27, 2017 Living on Purpose Project Question of the Week: Where do nice guys and gals really finish?

We’ve been told that nice people finish last, but is that really true? Here are seven things to make sure you are attracting good business karma. Each will help you prove that being kind and nice not only makes you a good human being but also gives you a huge leg up in your career and life.

1. Express gratitude: Give credit when it is due. In fact, give credit, even when it isn’t. People need to be acknowledged and doing so will make you look good, and them feel great about themselves. Praising others for their contributions is step #1 in becoming a great supervisor and leader.

2. Make time to be kind and thoughtful: Give a compliment. It might give someone a badly needed lift. As adults, we spend most of our time there. So why use some of those minutes to boost a co-worker’s spirits. Making your co-workers feel more positive about themselves will make them feel the same way when they are not at work.

3. Be optimistic: The can do-spirit is the fuel that makes things go. Nobody wants to work with or be a Debbie or Daryl Downer! Be the team member who gives the needed pep talk, offers fresh ideas, and encourages others no matter what.

4. Ha Ha: We don’t work in a bubble, but rather with real people dealing with real life. Aging and sick parents, money problems, strained relationships and much, much more. Share a funny story with someone who is dealing with something difficult. A good laugh can be great medicine and a great way to forge a genuine bond and friendship.

5. Watch your mouth: Resolve to stop shooting from the lip. Words can hurt more than any physical weapon. And, never forget that the words you have to eat can be very hard to digest. Choose your words wisely and always show others respect, especially when you disagree.

6. Apologize when you realize you are wrong: Remember, apologies never diminish who you are – they elevate it. Show others by example that you can admit your mistakes and be better because of them.

7. Encourage a beginner to try something new and take a risk: Nothing ventured nothing gained is not just a saying but a “major key” and fact of life. Someone once encouraged you, so pay it forward by helping someone looking to break into your industry. Regardless of level, you can and should always work as a connector who helps others network and partner to achieve common goals.

Even if nice guys and gals do “finish” last it’s far better to follow the golden rule – do to others, as you would have them do to you. “Nice” is not and will never be a four-letter word. Today pick one of these ‘acts of niceness’ and be that person who makes someone else’s week!

March 15, 2017 Seven Things to Think About When It Comes to . . . Common Communication Mistakes 80% of People Make.

It has been said that 80% of conflict is a communications issue. I recently had a minor conflict with a neighbor that was caused from her literal and figurative inability to hear and understand what I was saying. This morning I thought that when it comes to life in general most things that disconnect people have to do with what and how things are said. It may sound silly but we all need to brush up on key types of communications. Check out these seven questions to see how you score on professional communications.

1. How do you ask for a raise or promotion? The biggest mistake people make in not getting a raise or promotion is lacking confidence and being “mousey.” Would you want to give more money to someone who can’t look you in the eye, use a firm and clear voice and command your attention and respect? No, you wouldn’t - so why should your current boss or potential future employer.

2. How do you introduce yourself? Do you have a memorable way of meeting people? If not, you should. Tell others that you mean business with your initial conversation and your first impression. You’ll get brownie points for making social connections i.e., asking questions or using body language such as nodding your head and smiling. I introduce myself as a master problem solver.

3. How do you present information and yourself? Whether it’s an interview or a PowerPoint presentation, the best way to “communicate” your knowledge and ability is to be prepared, knowledgeable, and on time. Always communicate the W.I.F.M. factor (What’s in it for me?) and K.I.S.S. (Keep it Simple for Stupid). This is certainly not insulting anyone nor their intelligence but rather a great idiom to remind you to be clear and concise.

4. How do you deliver an apology or explanation? Chances are whatever bad news you have to deliver – it’s best to go with a sincere ‘less is more’ approach. I have seen many people talk themselves out of an apology by focusing on themselves and not the other party. If you say or do something that you wish you hadn’t – speak on and move on.
But before you do, remember that people want to be heard, so shut up and listen. Equally, learn how to find a positive spin in any negative. It softens the blow and makes people associate you with something good.

5. How do you ask others to do things? It’s not what you say by truly how you say things. Period. Tone, volume, and frequency affects others. Follow a good rule of thumb – listen twice as much as you speak.

6. How do you relate to co-workers on a personal level? Your goal is not to be the party-girl or after hours guy, but it is good to connect with select colleagues who share common interests. Find ways to strike up neutral topics such as hobbies, work background, and pop culture (minus the politics).

7. How do you express thanks and appreciation to others? Everyone achieves because of the help of others. Find ways to say more than a generic thanks to those who help you in big and small ways.
>Communicate in clear and concise ways. This week practice new ways to ask for things and express what you experience. In time, you will be a seasoned pro at minimizing a lack of communication or misunderstanding.

March 8, 2017 Seven Things to Think About When It Comes to … Questions that Can Actually Help You Learn from and Build Upon Professional Experiences.

We all have the ability to learn and grow from all of our life experiences. With time and practice, we can become skilled at applying what we have learned to help us better navigate both our personal and professional lives. Here are seven simple yet effective questions to help you build upon your experiences, understand which things NOT to do or pursue and discover ways to do what you love.

1. What was your worst job?

Sometimes knowing what you DON’T like is more valuable than knowing what you think you do like - because it tells you what type of people to avoid and what roles to never pursue again.

When I was 16 I worked at a small ladies boutique in Center City, Philadelphia. They paid minimum wage plus 3% commission. I was offered the job after serving as a host/model for Philadelphia magazine’s “Best of Philly” events and parties on behalf of the store.

One Saturday I came into work expecting to find my $300 commission check but instead was greeted by a 3 x 5 index card that said: “Effective immediately sales associates will no longer receive commissions.” As I read that sign, I thought I could have a confrontational argument with the owners OR take those leather pants I had been eyeing for months, lock up the store and bounce. I did the latter and never looked back. The owners showed me who they were by breaking their promise and not keeping their word and I never gave them a chance to do the same thing to me again.

2. What was your favorite job?

Focus on the specific aspects of the job that you loved i.e., did you like the fact that you worked non-traditional hours, with creative people, or attended a lot of industry events.

I loved my years working with NIKE and the Jordan Brand, especially working with so many passionate business people, athletes and celebrities. I also loved my first job at AT&T and working overseas because of the autonomy and responsibility it offered. Since holding these positions, I have continued to seek out other opportunities that offer the same chances to do and work with the things I love.

3. What is the craziest thing that you’ve heard someone say during your career?

You can learn a lot from others mistakes if you pay careful attention to what people say in a group setting and how the decision makers respond or react.

When I worked as a freelancer, I attended a production meeting hosted by the prospective client. At the end of the meeting, the client opened the floor to questions. One young publicist asked, “what would I have to do to get fired? and what things will we not be able to get away with?”

Her question to the prospective client basically asked, “what is the least amount of effort I can give and still get paid.” Work ethics, integrity, and professional abilities aren’t just words but rather guides to help you present yourself and interact with others in a positive way.

Twenty years later I still shake my head every time I see someone verbalize and seek to strive for low expectations and doing the bare minimum.

4. What was some of the best advice that you’ve received throughout your career?

We have all been given great words of wisdom in our relationships, work and even our careers. However, do you know how to take advice from one aspect of your life and apply it to another life experience?

I once asked a prospective client what type of budget he had to work with. He replied, I want to pay you what YOU think you are worth. It taught me that people who feel valued will always give you 110% when/if needed, while those who feel that they are underpaid and over-worked will never go the extra mile with or for you. And, if they do – they will most likely resent you.

5. What are some of your professional accomplishments that make you feel proud?

We tend to be most proud of things that help/benefit others, create experiences, and do what others have not been able to achieve.

Executive producing and planning special events always makes me feel proud. It’s like conducting an orchestra with many moving people and parts. I’ve done hundreds of events, however, two events that will always stand out are - the Brand Jordan NBA All Star Party in Philly and securing the NYSE opening bell ceremony for iconic soul food restaurant Sylvia’s.

6. What is a professional risk you took that changed your life?

Career success is often a high-risk, high-reward world. Risks are tiny tests of our stamina, persistence and endurance. Practice taking small career-related risks every day so you’ll be prepared when opportunity presents itself.

Living and working outside of the country was something I did not embrace immediately. In fact, I passed up an international assignment in Asia before I accepted one working in Europe, The Middle East, and Africa.
When you live in another country where you don’t know a soul – you quickly learn how to become highly resourceful and independent, not to mention comfortable with yourself and doing things alone. Embrace chances to push yourself outside your comfort zone. Remember, no risk – no reward.

7. Who was your worst boss?

People who fail us are often our best life teachers.

I am lucky to say that I have only had ONE bad supervisor/boss. She would take credit for my efforts, not include me in key meetings, and gossiped about me and everyone in the department like a 12-year old girl. But what really made her a horrible boss was her lack of professionalism. Sure we don’t have to like everyone, but we have to always demonstrate respect and professionalism to those we work for and also those who work for us.

This week take a few minutes a day to ask yourself one question. Examine how the answer can help you move toward doing what you love.

February 22, 2017 Living on Purpose Project Founder & CEO and Career and Communications Expert, Patrice Anderson, on the entrepreneurial gene; setting personal and professional boundaries; 90s Hip Hop; and not needing to be the smartest or most talented to succeed.

Growing up in the north-west part of Philadelphia, I was encouraged to dream big. Luckily, I was also exposed to many things and participated in many experiences that soon taught me that life is a series of choices. Some work out and many don’t go exactly as planned. I’ve done many things professionally that I am really proud of … becoming one of the youngest Director in the history of NBC … launching a successful PR and events consulting business with only $3,000 of personal savings… and representing the Jordan Brand (Michael Jordan). Truth is, I am most proud of the fact that I have tried everything that I have ever wanted to do career wise. Lucky for me – most things have worked out and even those that did not go as planned – I don’t regret.

Who was the first adult (other than your parents) who encouraged you to believe in yourself and take risks to go after what you want?

My kindergarten teacher Miss Guida always used to use the word potential around me. “Patrice, you did an excellent job at XYZ, you have so much potential, and I am sure that your next XYZ will be even better.” One day I asked her what the word meant and she said that I had a lot of great abilities and could do almost anything I wanted. I credit my first teachers and my Montessori early childhood education for helping me to be independent and self-confident at such an early age.

Early on in your career, did you ever have doubts or consider pursuing another PR niche or field?

I am a problem solver and I like what I do. So, basically, I can work for any business or any Industry. What I like and do best is solving strategic problems and coming up with ways to do something NEW that has been done 101 times before.

Of course, I looked at some of my friends and former colleagues who worked in the music industry and thought that they had the cool jobs. Instead, I took the more corporate (and perhaps in my mind) safer route than many friends who chose to do A&R, marketing and management for major labels and artists. I have a lot of respect for them and everyone who was a Hip Hop pioneer who hustled hard to make sure that Hip Hop what not a temporary genre and will remain forever!

This past Monday, February 20, 2017 the new series The Breaks premiered on VH-1. I loved the movie and am digging the series because it’s basically the soundtrack for a key stage of my life and my career.

I was privileged to know, meet and work with some of the key players who played a pivotal role in how Hip Hop evolved and grew in the 90s. Whether it was going to high school with the founders and senior editors of The Source; going to Central High School party in Philly (where Jazzy Jeff and The Fresh Prince (a.k.a Will Smith ) DJ’d; or going to college in NYC and living in the same dorm as Adam Sandler, I’ve always found myself surrounded with artists and creative types. And, it was nice to live vicariously through other people – it allowed me to meet some of the hottest 90s DJs like (Funkmaster) Flex, Kid Capri, and Frank Ski, not to mention some of the best producers, event planners and celebrity publicists. I had amazing access and experiences. I even learned how to play pool for the first time at a music studio in LA. My teachers were members of a very large entourage of a very well know artist who had a studio session that same day.

I guess at the end of the day I was well suited for the corporate world. But I guess things can and do often come full circle. A decade later I ended up doing sports & entertainment PR.

You had a successful career managing events and PR for mega brands and high net worth individuals like Nike, Jordan Brand (Michael Jordan), AT&T, NBC, Fox and others. How and why did you go into business for yourself? And, do you think anyone can be an entrepreneur or does one need to have the entrepreneurial gene?


Launching a sports and entertainment boutique firm was out of sheer necessity. I was unemployed and needed to pay the bills. I did what I have told thousands of students over the years to never, ever do – start a business without a business plan. I luckily defied the odds. My first client was Fox Entertainment and my second was Nike.

I do think that some people are certainly born with natural abilities as a salesperson or entrepreneur, however, anyone can embrace and cultivate an entrepreneurial mindset. Meaning, don’t sit down waiting for opportunities to come to you – instead stand up and create them.

I actually “pitched” my first potential client, my bus driver, Mr. Robinson when I was 9 years old. The week before a congressman’s kid has sliced open the back of his head on the aluminum siding on the school bus during some rough housing. Since it had happened shortly after pick up from school, Mr. Robinson drove the whole bus full of kids to the ER. And, he had put me “in charge" of the bus while he was gone.

Truth is, I’ve never been the oldest, smartest, most talented, biggest - but at an early age I knew how to motivate people to accomplish an end-goal. So even at nine, I was fully aware that if another accident happened again – Mr. Robinson would be out of a job. A few days later I asked him if I could promise him that I could keep everyone in their seats and that there would be no rough housing - would he pay me?

I still remember the look on his face. He agreed but with one stipulation - that I had to also sweep up the bus on Fridays. I countered by asking for a trip to Dunkin Donuts once a month that would give one donut for everyone.

I made $5 dollars a week. By age 11, I had a “real job” job that paid me by check $120 a month. And, by the time I was 13 years old I ran a very successful babysitting business that earned up to a couple of hundred in a single weekend!

What are three professional strengths that have helped you and can help others succeed?


First, I am a professional problem solver. It’s the one thing I’ve done well in every single job I have ever had. I learned that helping people understand, address, and eliminate their problems is not something that everyone can do.

Second, I am extremely persistent and am not easily intimidated by difficult people or situations – in fact, I often see them as a challenge. For example, as a child I would help my mother when she had a yard sale. One sale, when I was 7 years old, a man tried to cheat me out of money by making it seem that I had counted wrong. I didn’t back down and proceeded to add everything up by hand on a paper bag AND even got a calculator to double check my math. I have no idea why a grown man would try to cheat a child out of $3.75. But I am glad it happened because it gave me the confidence to call people out on things and stand up for myself.

Lastly, I think extremely well on my feet and am a highly creative person who always has AN idea and can quickly come up with a possible solution to ANY problem, situation or need.

What is something that someone told you NOT to do that you actually ended up doing and served you well?

Growing up, people have often told me that I talk too much. I still talk a lot and don’t think it’s a coincidence that I have made a great living in communications.

Throughout my life, many people have also told me that I watch too much TV. I have always loved television, the shows, the scripts, the commercials, the whole nine yards. I literally grew up watching Sesame Street and have been watching TV ever since.

It’s funny but perhaps one of the most redeeming qualities of “reality” TV is that people can learn “how to” do almost anything by watching others. I am a visual and kinetic learner and therefore I learn by seeing and doing. Watching tons of TV has helped me immensely in my career in doing things like writing ads, especially commercials, creating PR campaigns, better understanding Pop culture and much more.

What do you accredit your professional success to?

I always have an idea and a plan (even if it’s mental). I try to make sure that plan is at least two steps ahead of where I am trying to go. That way I’m poised to pounce on an opportunity as soon as it presents itself. As I say to my students, in marketing (and in life) you don’t always have to be best, sometimes it’s merely about who is first. First to see the need, first to focus on an untapped target audience or first to come to market.

Everyone needs a plan to make their dreams come true – it’s called marketing. However, there are many people who, if they won a thousand dollars for life would not know what to do with the money. I don’t have that problem (laughter).

Although I am the type of person to do first and then tell others after I’ve done it, I have several plans that I could easily put into action at any moment. In addition to always creating and tweaking my plan, I talk, think and work very fast. That plus my strong organizational and time management skills often allow me execute the same project/job faster, better and more creatively than someone else.

What is one piece of unconventional wisdom that you learned from someone else?

In my first job out of college, I was charged with scheduling a Wall Street Journal interview with a senior level IBM client. I made a huge mistake and gave the reporter the wrong location (in the pre-cell phone world). As we sat there waiting for the reporter who never showed, my supervisor stayed cool under pressure and gracefully handled the situation and the very frustrated client. Thinking quickly on my feet, I ran back to the office and was able to save the media opportunity (and possibly my job) by rescheduling a phone interview for first thing the next day.

My supervisor never yelled or chewed me out for the mistake because it was “spilt milk” and I had found a way to clean it up. She knew I learned my lesson and would never make the same mistake. That day she taught me that if you are the person “in charge” always remain professional and cool, calm and collected. And, to never forget the devil is in the details!

About Patrice Anderson: Patrice Anderson is passionate about helping people discover and do what they love. A professor, PR and marketing consultant, and career transition expert, Anderson has spent the past 20 years helping individuals, as well as some of the country’s largest organizations including Fox Entertainment, Nike/The Jordan Brand, AT&T, NBC, Alcatel-Lucent, The United States Marine Corps and Burger King, create their vision, shape their brand, and execute their goals.

In 2015, Anderson founded The Living on Purpose Project ® blog and online community to help people navigate career choices and changes in order to live with more passion and purpose. She oversees a wide range of initiatives that provide practical career, employment and business advice, as well as courses and resources to help others achieve personal, professional and organizational goals.

Anderson serves as a motivational speaker and lecturer at New York University, Hunter College, and professional organizations, as well as a broadcast media consultant. She is a graduate of New York University’s Stern School of Business and holds degrees from NYU in marketing and liberal arts. Currently, Anderson is working on her first book, The Living on Purpose Project ®.

Follow Patrice and the Living on Purpose Project on Twitter @pathtopurpose; on Instagram at #pathtopurpose; on Facebook at Living on Purpose Project; and on the web at .

February 15, 2017 Ask Patrice about . . . what should I do when it looks like my supervisor or company are planning to fire me?

Unfortunately, we have all had jobs that were great but we’ve also had several that sucked. If the writing on the wall says there is a strong chance that you and/or your position are on the chopping block, here are seven things to protect you and create leverage in your departure.

1. Connect with human resources, labor relations, and your employee “handbook.” Learn your rights (i.e., does the government agency allow all permanent employees to have up to a year before they can be let go). It’s always good to know starting every job if you can be fired “at will.” All companies are different but most can simply let you go whenever they want to. Understand your review process and if you have had previous positive evaluations of your performance; present a good argument as to why you believe it has changed.

2. Understand the politics: It could be as simple as your VP wants to hire her former colleague and friend to have your job – because that’s her friend. If it’s a personality issue, chances are it will never be resolved in your favor (especially if the conflict is with senior staffers). So dust off your “C.Y.A.” (Cover Your Ass) file that you should have started the moment you got hired. Every “great job” email and “thanks for the help” Post It, (and a copy) of anything positive that internal and external clients have said about you. It’s not too late; ask a current client and others to write a letter about your most recent successful project or general letter of reference. After you have the positive feedback, create a one page summary of your major accomplishments.

3. Document everything: In addition to your CYA file, you need to keep a DAILY log of all communications and connections with others. Did your SVP cancel your review meeting for the 5th time? Are you excluded from meetings? Anything and everything needs to be recorded.

4. Understand the other issues: Unfortunately even in 2017 people are still discriminated against because of their race, age, sexual orientation, gender, religion and much more. If you have solid evidence that this is much more than someone simply not “liking you.” Consult with an employment lawyer to help you better understand your legal options, but most likely to help negotiate your exit with the most money in your pocket. For example, let’s say you’ve worked at a job for the past two years and it’s simply not working out with your new SVP. An employment attorney may be able to guide you to help request and negotiate that the company will pay one week for every year and to NOT contest unemployment.

5. Strategize with professional mentors and contacts that might have knowledge and expertise of both the process and the key players: Truth is you may not want to or be able to pay a retainer and hire an attorney, but you can tap into the “intellectual property” of others. Cast a wide net and ask others for advice and even perhaps how they navigated the same or a similar situation.

6. Circle back with HR: Present all positive evaluations, feedback and input. Communicate your desire to explore potential ways that you can part ways from your employer. Unemployment benefits, extended healthcare or company paid benefits, outplacement services (i.e., help with resume and recruiters).

7. Walk Away: If you have tried all that you could with or without the advice of legal counsel, and you’ve gotten the best severance package you can get, take it and move on. At some point your happiness and freedom to find a new job that you love is worth so much more. As you leave, work on developing the story you will tell to other professional contacts and potential employers.

It sucks to be fired even from a job that you hate. Even if you only have a couple of years of experience, you still may be able to get more than a “thank you and good luck to you.” Brush up on your negotiation and networking skills and assemble a dream team to help assist you with a graceful “positive” exit.

Seven Questions to Think About When It Comes to . . . Things that May be Holding You Back from Advancing Professionally.

Sometimes we’re doing the best we know how but career opportunities are not presenting themselves and we seem stuck in a similar or perhaps even the same place. Here are seven questions to guide you to understand and then make minor changes in how you approach, view, and do things.

1. How well do you think on your feet? You don’t have to be the person who talks simply to hear themselves speak, nor to say things simply because that’s what you think others expect. However, you need to practice and learn how to come up with AN idea or feedback when put on the spot. Being quick with your thoughts and solutions to problems will help make you appear as a credible expert and therefore a valuable asset in any industry or field.

2. Do you think happiness is a right or a choice? If you said choice, you’re correct. Experts have actually proven that feeling happy when it comes to our work life is a skill that must be cultivated. Yes, stuff happens but through meditation and mindfulness you can slowly learn how to keep things focused.

3. How do you strike and engage in a conversation? I once had a client who was extremely well educated, read and traveled. He was a nice guy often put his foot in his mouth or said really inappropriate comments in an attempt to be witty. Create “pick up” lines to engage potential influencers and professional contacts.

4. Are you a problem solver? I learned a very important lesson at my first job out of school – that if you bring a problem to your boss you must also bring a possible solution. This is one thing that separates the average janes/joes from the true professionals. Whether it’s your current coworker or boss, always have a potential way to address whatever you are expecting/asking someone else to solve.

5. How do you blow off steam and stress? Everyone needs healthy outlets to process and deal with stress. Without them - you can be your own worst enemy – and with them a great motivator. Take 30 minutes a day to walk, exercise or do a variety of things to feel more positive to rise and grind another day.

6. What do you do to be memorable? Imagine 100 people applying for the same job; statistics prove that less than 20 will stand out and/or be remembered. Find little ways to break through the clutter and differentiate yourself from competitors. Ask that great question or establish rapport by mentioning a shared friend or associate.

7. What are you willing to do without until you’re able to do the things you love? Embrace the fact that anything worth having takes effort and requires time. Which sacrifices are you willing to make? Dream big but work even bigger to do whatever is required to fulfill your dreams.

When we know better we do better. Now that you are aware of these small things you have (or have not) been doing – the more prepared you are not to let them hold you back the next time.

January 25, 2017 Seven Things to Think About When It Comes to . . . Being the Hero in Your Own Life Story.

Since childhood you’ve heard at least one story about superheroes and their special powers. But has anyone ever taught you how to become your own superhero who saves the day in your career and life. Well, Elizabeth Gilbert, author of Eat Pray Love may have actually cracked the code. Here are seven ways to become your own heroic figure.

1. Answer the call: “If you want to be the hero of the story - you kinda gotta answer the call.” – Elizabeth Gilbert

2. Hold a mirror to your flaws: Seeing yourself clearly is the second step to becoming a hero. Heroes know who they are and what makes them special. Focus on the special powers you have and work on cultivating them.

3. Prepare yourself for peril: The only constant in life is change and challenges. Become a person who thinks three steps ahead, always has a plan “B” and will be prepared to successfully deal with adversity. Remember, it’s not IF difficult obstacles come along; it’s how you’ll respond WHEN they do.

4. Ride the wave: Superheroes know how to deal with a variety of situations but mostly they simply know how to ride the wave. In an opportunity, ride the wave/go with the flow and when the wave and movement and beautiful views end - so should you. But luckily you’ll have (or quickly create) a plan – to find and then ride another wave.

5. Take responsibility: Growth is about owning a part/role in any situation. Are you deathly afraid of speaking in front of others? Are you intimidated that others are better writers or simply smarter than you are? Own your shortcomings and learn how you can prevent something bad from happening again by being honest with yourself and others.

6. Never waste your suffering: Be empowered to use your mistakes and “failures.” However, there is no need to beat yourself up. When you can share your experiences and lessons with others to turn your misery into meaning.

7. Face fear: Facing your biggest fears head on – frees you. Heroes demonstrate courage – moving forward despite fear. Attack what scares you most and stop running from it. If you want to break into marketing, send out an updated resume that shows your pro bono consulting projects

Heroes help us in many ways, but becoming your own hero makes you qualified to not always have to rely on others to live and manifest a highly successful career. This week follow these simple steps to use a mirror to see your flaws and yourself clearly; bring you to your own attention; and tear down your walls.